Head of Marketing
As an Enterprise B2B Marketing Manager with a background in the email deliverability industry, I bring experience in crafting marketing strategies that boost engagement rates and optimize performance for large-scale enterprises. My expertise lies in merging data-driven insights with innovative marketing techniques to ensure that every campaign not only reaches its intended audience but also engages and converts. 🎯 In private - love animals more.. than everything. :)
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We live in a world where your customers switch seamlessly between laptops, smartphones, and tablets. They navigate a complex digital ecosystem – checking emails, using mobile apps, and reacting...
We are delighted to announce that Vercom S.A., the company behind the EmailLabs project, has successfully completed the ISO 22301 certification process. This significant achievement underscores our commitment to...
EmailLabs, as part of the Vercom group, proudly announces its full commitment to aligning its ICT services with the latest cybersecurity standards. In response to dynamically changing regulations, the...
We are pleased to announce that MessageFlow, a product from the Vercom S.A. group, has received the prestigious CSA (Certified Senders Alliance) Certification. This recognition not only underscores the...
IT & Tech, Pytania i odpowiedzi, Technical
When an email travels from sender to recipient, it passes through several critical components of email infrastructure. At the heart of this journey sits the Mail Transfer Agent (MTA)...
Best practices, Deliverability, Google and Yahoo's Requirements, Pytania i odpowiedzi
The world of email marketing is constantly evolving, and leading mail service providers – Gmail, Yahoo, Microsoft, and Apple – regularly update their guidelines for senders. In recent years,...
Gmail, Google and Yahoo's Requirements
You might have noticed a new item in your Gmail sidebar recently – the “Manage subscriptions” tab, often flagged with a blue notification dot. While Google announced this feature...
IT & Tech, Pytania i odpowiedzi, Technical
When an email travels from sender to recipient, it passes through several critical components of email infrastructure. At the heart of this journey sits the Mail Transfer Agent (MTA)...
Best practices, Deliverability, Google and Yahoo's Requirements, Pytania i odpowiedzi
The world of email marketing is constantly evolving, and leading mail service providers – Gmail, Yahoo, Microsoft, and Apple – regularly update their guidelines for senders. In recent years,...
Gmail, Google and Yahoo's Requirements
You might have noticed a new item in your Gmail sidebar recently – the “Manage subscriptions” tab, often flagged with a blue notification dot. While Google announced this feature...
IT & Tech, Pytania i odpowiedzi, Technical
Efficient email communication isn’t just about sending messages — it also involves integrating email functionality into your business systems and applications. Email APIs (Application Programming Interfaces) serve as the...
One of the most important yet often underestimated elements in shaping a company’s brand perception is the transactional email. In e-commerce, the design of such messages must be carefully...
Google and Yahoo's Requirements, Yahoogle
2024 brought fundamental changes to email marketing, introducing new, stringent requirements for senders. Since February 1, 2024, Google and Yahoo have started enforcing new deliverability rules, primarily targeting bulk...
We live in a world where your customers switch seamlessly between laptops, smartphones, and tablets. They navigate a complex digital ecosystem – checking emails, using mobile apps, and reacting...
Are your campaigns not engaging all recipients as you expect? Do they fail to open your emails or click on links, lowering your campaign effectiveness and email marketing ROI?...
Gmail, Google and Yahoo's Requirements, Updates
Gmail’s educational phase has ended. Google has officially announced the start of a new phase – the Gmail Enforcement Phase – which begins to take effect in November 2025....