The BIMI implementation process took several steps which the main requirements included i.a. properly configured authentication protocols (SPF, DKIM and DMARC), creating an SVG image and a trademarked brand logo. This was followed by the VMC certification and Digicert’s authenticity confirmation of a logo associated with our domain – for more information about how the VMC certification is done, click HERE. Lastly, it’s necessary to publish your BIMI record to the DNS of the domain.
While we are fully aware of progressive digitalization, growth of e-commerce, increasing volume of transactional emails and numerous threats that come with it. Experts expect that BIMI will soon become a key element of anti-spam filters used by mailbox providers. What is more, apart from better protection of our correspondence and providing comfort to its recipients, a natural result of implementing BIMI is improving CTR (click-through rate) and OR (open rate) of our messages.
Are you interested in implementing BIMI? Feel free to contact us! EmailLabs helps businesses to run smoothly through the whole procedure: from proper SPF, DKIM and DMARC configuration up to choosing local notary public who offers VMC legal assistance. Our service cooperates with Domeny.pl, the only distributor of VMC certificates in Poland. Therefore, all customers can count on obtaining certification on very favourable terms.
Product and Technical Insights Specialist
Natalia abandoned her career as an experimental biologist for the digital universe and new technologies. She likes to know something about everything and everything about something. Breathlessly follows and describes news from the email world. Supports EmailLabs users in integrating, analyzing, and reporting deliverability. Helps to increase domain security with implemented DNS records and BIMI standard, moreover educates on good mailing practices.
See more articles
EmailLabs, as part of the Vercom group, proudly announces its full commitment to aligning its ICT services with the latest cybersecurity standards. In response to dynamically changing regulations, the...
Best practices, Compliance & Security
As we step closer to a digitally connected future, ensuring inclusivity in our marketing strategies is more important than ever. Email, a cornerstone of digital communication, must evolve to...
We are pleased to announce that MessageFlow, a product from the Vercom S.A. group, has received the prestigious CSA (Certified Senders Alliance) Certification. This recognition not only underscores the...
We are proud to announce that Vercom S.A., the company behind the EmailLabs project, successfully passed an audit for compliance with the latest ISO/IEC 27001:2022 and ISO/IEC 27018:2019 standards....
The increasing number of phishing attacks each year, and the projection that this trend will continue to escalate, aren’t likely to astonish anyone. This can be attributed, in part,...
With the emergence of the Covid-19 pandemic, many brands have been challenged to adapt in a short period to the changed reality and new consumer attitudes. That meant reorganizing...
We are delighted to announce that Vercom S.A., the company behind the EmailLabs project, has successfully completed the ISO 22301 certification process. This significant achievement underscores our commitment to...
Do you ever wonder how many people actually open the emails you send? Knowing the number of people who open your emails is essential for understanding the effectiveness of...
Gmail has become a cornerstone of modern email communication, offering a dynamic platform that caters to both personal and professional needs. Since its inception in 2004, Gmail has consistently...
We are delighted to announce that Vercom S.A., the company behind the EmailLabs project, has successfully completed the ISO 22301 certification process. This significant achievement underscores our commitment to...
Do you ever wonder how many people actually open the emails you send? Knowing the number of people who open your emails is essential for understanding the effectiveness of...
Gmail has become a cornerstone of modern email communication, offering a dynamic platform that caters to both personal and professional needs. Since its inception in 2004, Gmail has consistently...
EmailLabs, as part of the Vercom group, proudly announces its full commitment to aligning its ICT services with the latest cybersecurity standards. In response to dynamically changing regulations, the...
Email deliverability is a cornerstone of effective digital marketing. It ensures that your carefully crafted messages reach the intended recipients’ inboxes rather than being relegated to spam folders. Google...
Best practices, Deliverability
Do you know why some of your emails end up in the spam folder while others fail to reach recipients altogether? The answers lie in two critical concepts in...
Best practices, Compliance & Security
As we step closer to a digitally connected future, ensuring inclusivity in our marketing strategies is more important than ever. Email, a cornerstone of digital communication, must evolve to...
Deliverability, Sending Reputation
Are you just starting to send emails, transitioning to dedicated infrastructure, or switching your sending domain? Don’t overlook a key step – the warm-up process! Warming up an IP...
We are pleased to announce that MessageFlow, a product from the Vercom S.A. group, has received the prestigious CSA (Certified Senders Alliance) Certification. This recognition not only underscores the...
