How to Prepare for Gmail and Yahoo! Sender Requirements Before February 2024?
Gmail has announced significant changes in the requirements...
Best practices, industry news
Gmail has announced significant changes in the requirements...
Vercom S.A. public joint-stock company to which the...
The increasing number of phishing attacks each year,...
Best practices, Sending Reputation
Are your email campaigns not getting the results you were hoping for? Low open rates and high bounce rates can be frustrating, but it may be possible to turn...
Gmail has announced significant changes in the requirements for email senders to maintain a good reputation and proper classification of messages in user inboxes starting from February 1, 2024....
In an effort to bolster email security and protect users from malicious messages, Google and Yahoo are set to implement stringent email authentication requirements beginning in 2024. Email marketing...
Black Friday, Maile marketingowe, Maile transakcyjne
Wanna avoid email communication problems on Black Friday? Check out the following article and learn what are the biggest challenges for your e-commerce during this hectic sales period and...
Vercom S.A. public joint-stock company to which the EmailLabs project belongs, has been assessed and certified to be compliant with the ISO/IEC 27001 and ISO/IEC 27018 standards. The Vercoms’...
Email marketing is a crucial component of any successful digital marketing strategy. It’s a powerful way to reach your audience, build brand awareness, and drive conversions. But with so...
This year, Black Friday falls on November 24th while Cyber Monday on November 27th. So it seems that there are 7 weeks left to prepare well for the battle...
Best practices, Developers & APIs
In today’s age, email marketing has become an essential part of any successful digital marketing campaign. As businesses strive to increase their engagement and conversion rates, they rely on...
Ignoring the mistakes made in previous years and failing to learn the right lessons are the main ‘sins’ of marketers preparing campaigns for Black Friday – a day considered...
Gmail has announced significant changes in the requirements for email senders to maintain a good reputation and proper classification of messages in user inboxes starting from February 1, 2024....
Vercom S.A. public joint-stock company to which the EmailLabs project belongs, has been assessed and certified to be compliant with the ISO/IEC 27001 and ISO/IEC 27018 standards. The Vercoms’...
The increasing number of phishing attacks each year, and the projection that this trend will continue to escalate, aren’t likely to astonish anyone. This can be attributed, in part,...
Out of all the things that can go wrong when sending out marketing emails, having your emails end up in the recipient’s spam folder is arguably the most dreaded...
Email Authentication, Security
DMARC is an email authentication protocol that is designed to give domain owners the ability to protect their domain from unauthorized use, commonly known as email spoofing. Spoofing occurs...
With the emergence of the Covid-19 pandemic, many brands have been challenged to adapt in a short period to the changed reality and new consumer attitudes. That meant reorganizing...
![Google and Yahoo’s Email Sender Requirements in 2024 [Updated Enforcement Timeline]](https://emaillabs.io/wp-content/uploads/2024/04/gmail-yahoo-changes@2x-390x221.png)
Google and Yahoo's Requirements
2024 marks a turning point in the fast-paced world of email deliverability, as this is the year when Google and Yahoo updated their sender requirements. With the enforcement period...
Best practices, Email Marketing
B2B email marketing – it’s a term you’ve likely heard before, but what does it really entail? And, more importantly, how can it be done effectively? In this article,...
Deliverability, Sending Reputation
Email sender reputation is one of the most important factors that can determine whether your emails reach the intended recipient or not. So, what is the email sender reputation,...