E-mail is the Start: Discover Cross-Channel Strategy in the New EmailLabs Web App
We live in a world where your customers...
Best practices, industry news
We live in a world where your customers...
We are delighted to announce that Vercom S.A.,...
EmailLabs, as part of the Vercom group, proudly...
We are pleased to announce that MessageFlow, a...
Best practices, Compliance & Security
As we step closer to a digitally connected future, ensuring inclusivity in our marketing strategies is more important than ever. Email, a cornerstone of digital communication, must evolve to...
Deliverability, Sending Reputation
Are you just starting to send emails, transitioning to dedicated infrastructure, or switching your sending domain? Don’t overlook a key step – the warm-up process! Warming up an IP...
We are pleased to announce that MessageFlow, a product from the Vercom S.A. group, has received the prestigious CSA (Certified Senders Alliance) Certification. This recognition not only underscores the...
Best practices, Email Marketing
Email marketing is a powerful tool for businesses to connect with their audience, promote products, and drive conversions. However, simply sending out an email campaign is not enough to...
With the release of iOS 18 on September 16, 2024, Apple has introduced a long-anticipated update to Apple Mail: tabbed inboxes. While this feature isn’t a novelty – Gmail...
Gmail users may soon benefit from a game-changing feature called Shielded Email, designed to enhance privacy and combat spam. While the feature has not yet been officially launched, recent...
Are you frustrated with the constant struggle of your emails getting blocked by Gmail? Have you ever wondered about the reasons behind this issue and, more importantly, how to...
In the ever-evolving landscape of email management, Google has announced an exciting upgrade to Gmail’s summary cards, aimed at improving user experience and streamlining inbox navigation. The latest enhancements,...
Entering the world of email communication, you’ll encounter many terms that initially seem straightforward and intuitive. However, some of these can be pretty challenging. Accurately distinguishing between them is...
We live in a world where your customers switch seamlessly between laptops, smartphones, and tablets. They navigate a complex digital ecosystem – checking emails, using mobile apps, and reacting...
We are delighted to announce that Vercom S.A., the company behind the EmailLabs project, has successfully completed the ISO 22301 certification process. This significant achievement underscores our commitment to...
EmailLabs, as part of the Vercom group, proudly announces its full commitment to aligning its ICT services with the latest cybersecurity standards. In response to dynamically changing regulations, the...
We are pleased to announce that MessageFlow, a product from the Vercom S.A. group, has received the prestigious CSA (Certified Senders Alliance) Certification. This recognition not only underscores the...
Compliance & Security, Email Marketing, Security
TL;DR DMARCbis is now official: After years of work by the IETF working group, the DMARC specification has been formally updated. Three new documents, RFC 9989, RFC 9990, and...
Email Marketing, Gmail, New feature
TL;DR Gmail Live: a new feature enabling natural language voice search in the inbox, powered by the Gemini model. AI Inbox and AI Overviews: a revamped inbox interface featuring...
Best practices, Best practices, Email Authentication
TL;DR: Strategic Takeaways for C-Level and Marketing Leaders DKIM2 is not a minor DNS configuration update. It is a systemic response to two critical business problems: Replay attacks: scenarios...