CSA Certification – Higher Communication Standards at Vercom S.A.
We are pleased to announce that MessageFlow, a...
Best practices, industry news
We are pleased to announce that MessageFlow, a...
We are proud to announce that Vercom S.A.,...
The increasing number of phishing attacks each year,...
With authentication, both your domain and mailings will be adequately protected against possible phishing and third-party exploitation of your server. EmailLabs allows you to authenticate email addresses and domains....
EmailLabs is committed to providing its customers with the most tailored solution, so it offers email sending through both SMTP and API integration. Which of these options is best...
Email clipping, which often occurs with Gmail, can cause many problems. Not only it generates fewer conversions, but can also negatively affect deliverability by not allowing you to precisely...
BIMI, a new standard offered by Apple Mail, Google, Verizon Media Group (Yahoo, AOL), Netscape and Fastmail, that allows mailboxes to display logos, providing secure email authentication as well...
Email statuses available in the EmailLabs panel are a great source of information about our campaigns. Thanks to them, in case of worsening results, we can identify all problems...
Engaging email communication is an absolute must have for good deliverability. Recipients who are not interested in our messages should be able to unsubscribe quickly. Otherwise, they are likely...
The cooperation of Rossmann, one of the largest drugstore chains in Europe, with the EmailLabs platform can serve as a great example of how to effectively build the best...
Apple has announced a new feature in its email client for mobile systems and desktops that aims to protect email privacy. If a user chooses to enable it, we...
The strict rules imposed by the providers make sending marketing emails not as easy as it seems. Why is it so challenging? Since some messages are non-compliant with best...
We are pleased to announce that MessageFlow, a product from the Vercom S.A. group, has received the prestigious CSA (Certified Senders Alliance) Certification. This recognition not only underscores the...
We are proud to announce that Vercom S.A., the company behind the EmailLabs project, successfully passed an audit for compliance with the latest ISO/IEC 27001:2022 and ISO/IEC 27018:2019 standards....
The increasing number of phishing attacks each year, and the projection that this trend will continue to escalate, aren’t likely to astonish anyone. This can be attributed, in part,...
Out of all the things that can go wrong when sending out marketing emails, having your emails end up in the recipient’s spam folder is arguably the most dreaded...
Email Authentication, Security
DMARC is an email authentication protocol that is designed to give domain owners the ability to protect their domain from unauthorized use, commonly known as email spoofing. Spoofing occurs...
With the emergence of the Covid-19 pandemic, many brands have been challenged to adapt in a short period to the changed reality and new consumer attitudes. That meant reorganizing...
Deliverability, Sending Reputation
Are you just starting to send emails, transitioning to dedicated infrastructure, or switching your sending domain? Don’t overlook a key step – the warm-up process! Warming up an IP...
Best practices, Email Marketing
Email marketing is a powerful tool for businesses to connect with their audience, promote products, and drive conversions. However, simply sending out an email campaign is not enough to...