CSA Certification – Higher Communication Standards at Vercom S.A.
We are pleased to announce that MessageFlow, a...
Best practices, industry news
We are pleased to announce that MessageFlow, a...
We are proud to announce that Vercom S.A.,...
The increasing number of phishing attacks each year,...
This year, Black Friday falls on November 24th while Cyber Monday on November 27th. So it seems that there are 7 weeks left to prepare well for the battle...
Best practices, Developers & APIs
In today’s age, email marketing has become an essential part of any successful digital marketing campaign. As businesses strive to increase their engagement and conversion rates, they rely on...
Ignoring the mistakes made in previous years and failing to learn the right lessons are the main ‘sins’ of marketers preparing campaigns for Black Friday – a day considered...
Have you ever wondered how some companies manage to send out thousands of promotional emails to their email subscribers in the blink of an eye? Welcome to the world...
Best practices, Dobre praktyki, Email Analytics
In today’s digital age, email has become a vital tool for businesses to connect with their customers. However, with the sheer volume of emails we receive every day, it’s...
The increasing number of phishing attacks each year, and the projection that this trend will continue to escalate, aren’t likely to astonish anyone. This can be attributed, in part,...
Nowadays, the art of crafting the best email subject lines is a game-changer. A well-crafted subject line can make all the difference between your email being opened and read...
Email Marketing, Maile transakcyjne, Transactional Emails
In the age of digital communication, customers crave seamless, personalized experiences that make them feel valued and connected to the brands they love. Crafting the perfect confirmation email is...
Best practices, Marketing E-mails
In today’s digital age, video content has become increasingly popular and can be more impactful than written text. With its ability to convey emotions, demonstrate complex ideas, and engage...
We are pleased to announce that MessageFlow, a product from the Vercom S.A. group, has received the prestigious CSA (Certified Senders Alliance) Certification. This recognition not only underscores the...
We are proud to announce that Vercom S.A., the company behind the EmailLabs project, successfully passed an audit for compliance with the latest ISO/IEC 27001:2022 and ISO/IEC 27018:2019 standards....
The increasing number of phishing attacks each year, and the projection that this trend will continue to escalate, aren’t likely to astonish anyone. This can be attributed, in part,...
Out of all the things that can go wrong when sending out marketing emails, having your emails end up in the recipient’s spam folder is arguably the most dreaded...
Email Authentication, Security
DMARC is an email authentication protocol that is designed to give domain owners the ability to protect their domain from unauthorized use, commonly known as email spoofing. Spoofing occurs...
With the emergence of the Covid-19 pandemic, many brands have been challenged to adapt in a short period to the changed reality and new consumer attitudes. That meant reorganizing...
Deliverability, Sending Reputation
Are you just starting to send emails, transitioning to dedicated infrastructure, or switching your sending domain? Don’t overlook a key step – the warm-up process! Warming up an IP...
Best practices, Email Marketing
Email marketing is a powerful tool for businesses to connect with their audience, promote products, and drive conversions. However, simply sending out an email campaign is not enough to...