E-mail is the Start: Discover Cross-Channel Strategy in the New EmailLabs Web App
We live in a world where your customers...
Best practices, industry news
We live in a world where your customers...
We are delighted to announce that Vercom S.A.,...
EmailLabs, as part of the Vercom group, proudly...
We are pleased to announce that MessageFlow, a...
The strict rules imposed by the providers make sending marketing emails not as easy as it seems. Why is it so challenging? Since some messages are non-compliant with best...
More and more companies are implementing marketing automation systems. The goal is to learn as much as possible about the customer and tailor the offer to his needs. On...
Antispam, Best practices, BIMI
There are more than 1.8 billion Gmail users globally¹. Last year the most popular email service on the planet introduced Brand Indicators for Message Identification (BIMI). This email specification,...
Seznam.cz (the word seznam means catalog) is a well known web portal and search engine in the Czech Republic, operating since 1996. The Czechs strongly believe in their own...
During conversations with our customers we are sometimes asked in what way EmailLabs is better than Amazon SES? Why is it worth using Polish SMTP and Email Restful API...
Antispam, Best practices, Comparisons
The decision whether to create and develop your own email infrastructure or use an Email Restful API tool such as EmailLabs is not an easy decision. There are several...
The żappka mobile app is a smash hit in app stores. All transactional emails, such as account confirmation or password reset and every marketing email received today by more...
Conversion Rate, Email Analytics, Maile marketingowe, Marketing E-mails, Transactional Emails
Are you caring that your customer notices your message? Do you send marketing emails, system notifications or order confirmations to the Polish market and want to increase the open...
We are pleased to announce that Vercom S.A. has successfully passed the ISO certification audit for Information Security Management System based on ISO/IEC 27001:2013 standard for managing a company...
We live in a world where your customers switch seamlessly between laptops, smartphones, and tablets. They navigate a complex digital ecosystem – checking emails, using mobile apps, and reacting...
We are delighted to announce that Vercom S.A., the company behind the EmailLabs project, has successfully completed the ISO 22301 certification process. This significant achievement underscores our commitment to...
EmailLabs, as part of the Vercom group, proudly announces its full commitment to aligning its ICT services with the latest cybersecurity standards. In response to dynamically changing regulations, the...
We are pleased to announce that MessageFlow, a product from the Vercom S.A. group, has received the prestigious CSA (Certified Senders Alliance) Certification. This recognition not only underscores the...
Compliance & Security, Email Marketing, Security
TL;DR DMARCbis is now official: After years of work by the IETF working group, the DMARC specification has been formally updated. Three new documents, RFC 9989, RFC 9990, and...
Email Marketing, Gmail, New feature
TL;DR Gmail Live: a new feature enabling natural language voice search in the inbox, powered by the Gemini model. AI Inbox and AI Overviews: a revamped inbox interface featuring...
Best practices, Best practices, Email Authentication
TL;DR: Strategic Takeaways for C-Level and Marketing Leaders DKIM2 is not a minor DNS configuration update. It is a systemic response to two critical business problems: Replay attacks: scenarios...