CSA Certification – Higher Communication Standards at Vercom S.A.
We are pleased to announce that MessageFlow, a...
Best practices, industry news
We are pleased to announce that MessageFlow, a...
We are proud to announce that Vercom S.A.,...
The increasing number of phishing attacks each year,...
Best practices, Marketing E-mails
GIFs remain one of the popular forms of non-verbal communication, especially among teenagers and young adults. However, GIFs can also be used in a business setting – more and...
Out of all the things that can go wrong when sending out marketing emails, having your emails end up in the recipient’s spam folder is arguably the most dreaded...
The password reset email is one of the most commonly received emails today. Building a software application without incorporating an email notification for forgotten passwords is virtually impossible. However,...
Emails are powerful digital marketing tools for businesses of all sizes to connect with their audiences and drive conversions. However, creating a successful email marketing campaign is no easy...
Spam Traps are email addresses used by ISPs, various spam-fighting organizations, and Blacklist administrators to identify and monitor the mailings of senders who do not follow good mailing practices...
Email Authentication, Security
DMARC is an email authentication protocol that is designed to give domain owners the ability to protect their domain from unauthorized use, commonly known as email spoofing. Spoofing occurs...
Google has announced the release of a new feature to help users differentiate messages from verified senders from those trying to impersonate them. Google Workspace users and Gmail owners...
Although the term “return path” might seem self-explanatory, many companies aren’t familiar with the process it denotes. Simply put, the return path is a hidden header that indicates where the...
Whether you are a marketing specialist who spends entire days bogged down in hundreds of emails or a casual user who sends merely one mail a month, you participate...
We are pleased to announce that MessageFlow, a product from the Vercom S.A. group, has received the prestigious CSA (Certified Senders Alliance) Certification. This recognition not only underscores the...
We are proud to announce that Vercom S.A., the company behind the EmailLabs project, successfully passed an audit for compliance with the latest ISO/IEC 27001:2022 and ISO/IEC 27018:2019 standards....
The increasing number of phishing attacks each year, and the projection that this trend will continue to escalate, aren’t likely to astonish anyone. This can be attributed, in part,...
Out of all the things that can go wrong when sending out marketing emails, having your emails end up in the recipient’s spam folder is arguably the most dreaded...
Email Authentication, Security
DMARC is an email authentication protocol that is designed to give domain owners the ability to protect their domain from unauthorized use, commonly known as email spoofing. Spoofing occurs...
With the emergence of the Covid-19 pandemic, many brands have been challenged to adapt in a short period to the changed reality and new consumer attitudes. That meant reorganizing...
Deliverability, Sending Reputation
Are you just starting to send emails, transitioning to dedicated infrastructure, or switching your sending domain? Don’t overlook a key step – the warm-up process! Warming up an IP...
Best practices, Email Marketing
Email marketing is a powerful tool for businesses to connect with their audience, promote products, and drive conversions. However, simply sending out an email campaign is not enough to...