CSA Certification – Higher Communication Standards at Vercom S.A.
We are pleased to announce that MessageFlow, a...
Best practices, industry news
We are pleased to announce that MessageFlow, a...
We are proud to announce that Vercom S.A.,...
The increasing number of phishing attacks each year,...
Antispam, Best practices, BIMI
The AuthIndicators Working Group (BIMI Group) recently announced that Apple systems such as iOS 16, iPadOS 16, and macOS Ventura will support BIMI starting this fall. Thus, the infographic showing...
Best practices, Deliverability, Transactional Emails
Email marketing communication needs to be properly handled to be effective. Apart from technical matters, building positive subscriber engagement with email communication is very crucial. Nowadays, consumers feel overwhelmed...
RBL is a dynamic, real-time list of IP addresses that are active spammers (intentional actions) or accidental sources of spam. A blacklist based on domain names is called a...
Have you noticed that there is a verified email address badge next to some senders in your inbox? For example – iCloud Mail shows a small stamp with a...
An ESP (Email Service Provider) is a software-based service for email distribution, often based on its servers, optimized for high (mass) traffic. Many of them enable integration with CRM...
From May 1st this year, the maximum size of an email with an attachment on our platform will be limited to 15MB. Senders who exceed the allowable limit should...
Best practices, Deliverability
What Is Email Deliverability? While talking to eCommerce store owners, marketing specialists, or reading various reports on email communication, you may often get the impression that the main criteria...
Best practices, Marketing E-mails, Transactional Emails
This article was created in cooperation with CyberFolks, a provider of hosting services for thousands of customers in Poland, helping users to choose and purchase a domain name....
Best practices, Maile marketingowe, Marketing E-mails, Transactional Emails
EmailLabs is a service that offers its customers external SMTP servers. With their help, you can send your email communication. However, it has to be of a solicited nature....
We are pleased to announce that MessageFlow, a product from the Vercom S.A. group, has received the prestigious CSA (Certified Senders Alliance) Certification. This recognition not only underscores the...
We are proud to announce that Vercom S.A., the company behind the EmailLabs project, successfully passed an audit for compliance with the latest ISO/IEC 27001:2022 and ISO/IEC 27018:2019 standards....
The increasing number of phishing attacks each year, and the projection that this trend will continue to escalate, aren’t likely to astonish anyone. This can be attributed, in part,...
Out of all the things that can go wrong when sending out marketing emails, having your emails end up in the recipient’s spam folder is arguably the most dreaded...
Email Authentication, Security
DMARC is an email authentication protocol that is designed to give domain owners the ability to protect their domain from unauthorized use, commonly known as email spoofing. Spoofing occurs...
With the emergence of the Covid-19 pandemic, many brands have been challenged to adapt in a short period to the changed reality and new consumer attitudes. That meant reorganizing...
Deliverability, Sending Reputation
Are you just starting to send emails, transitioning to dedicated infrastructure, or switching your sending domain? Don’t overlook a key step – the warm-up process! Warming up an IP...
Best practices, Email Marketing
Email marketing is a powerful tool for businesses to connect with their audience, promote products, and drive conversions. However, simply sending out an email campaign is not enough to...