Vercom Successfully Passes ISO/IEC 27001:2022 and ISO/IEC 27018:2019 Compliance Audit
We are proud to announce that Vercom S.A.,...
Best practices, industry news
We are proud to announce that Vercom S.A.,...
Gmail has announced significant changes in the requirements...
The increasing number of phishing attacks each year,...
In an effort to bolster email security and protect users from malicious messages, Google and Yahoo are set to implement stringent email authentication requirements beginning in 2024. Email marketing...
Do you want to avoid email communication problems on Black Friday? Check out the following article and learn what are the biggest challenges for your e-commerce during this hectic...
Vercom S.A. public joint-stock company to which the EmailLabs project belongs, has been assessed and certified to be compliant with the ISO/IEC 27001 and ISO/IEC 27018 standards. The Vercoms’...
Email marketing is a crucial component of any successful digital marketing strategy. It’s a powerful way to reach your audience, build brand awareness, and drive conversions. But with so...
This year, Black Friday falls on November 24th while Cyber Monday on November 27th. So it seems that there are 7 weeks left to prepare well for the battle...
Best practices, Developers & APIs
In today’s age, email marketing has become an essential part of any successful digital marketing campaign. As businesses strive to increase their engagement and conversion rates, they rely on...
Ignoring the mistakes made in previous years and failing to learn the right lessons are the main ‘sins’ of marketers preparing campaigns for Black Friday – a day considered...
Have you ever wondered how some companies manage to send out thousands of promotional emails to their email subscribers in the blink of an eye? Welcome to the world...
Dobre praktyki, Email Analytics
In today’s digital age, email has become a vital tool for businesses to connect with their customers. However, with the sheer volume of emails we receive every day, it’s...
We are proud to announce that Vercom S.A., the company behind the EmailLabs project, successfully passed an audit for compliance with the latest ISO/IEC 27001:2022 and ISO/IEC 27018:2019 standards....
Gmail has announced significant changes in the requirements for email senders to maintain a good reputation and proper classification of messages in user inboxes starting from February 1, 2024....
The increasing number of phishing attacks each year, and the projection that this trend will continue to escalate, aren’t likely to astonish anyone. This can be attributed, in part,...
Out of all the things that can go wrong when sending out marketing emails, having your emails end up in the recipient’s spam folder is arguably the most dreaded...
Email Authentication, Security
DMARC is an email authentication protocol that is designed to give domain owners the ability to protect their domain from unauthorized use, commonly known as email spoofing. Spoofing occurs...
With the emergence of the Covid-19 pandemic, many brands have been challenged to adapt in a short period to the changed reality and new consumer attitudes. That meant reorganizing...
Are you frustrated with the constant struggle of your emails getting blocked by Gmail? Have you ever wondered about the reasons behind this issue and, more importantly, how to...
In the ever-evolving landscape of email management, Google has announced an exciting upgrade to Gmail’s summary cards, aimed at improving user experience and streamlining inbox navigation. The latest enhancements,...
Entering the world of email communication, you’ll encounter many terms that initially seem straightforward and intuitive. However, some of these can be pretty challenging. Accurately distinguishing between them is...